Director of Marketing
Core
Lead revenue-focused strategic planning and execution across multiple lines of business within the arena division, spanning digital/traditional marketing, external communications, and creative oversight.
Role type
Director of Marketing (Venue/Entertainment)
Builds
Ticket sales, premium seating revenue, private event campaigns, and brand awareness for a 15,000-capacity arena hosting concerts, sports, and family shows.
Domain
Live events, sports venues, entertainment industry
Required skills
Strategic planning, revenue generation, digital marketing, paid media management, media relations, creative oversight, project management, CRM utilization, data analysis
Preferred skills
Entertainment/venue marketing experience, AI/technology integration
Technologies
Sprout Social, Microsoft Office (Word, Excel, PowerPoint), CRM platforms
Responsibilities
Drive ticket sales through digital and traditional marketing campaigns; manage paid media strategy and budget; oversee social media content and metrics; direct public relations and media relations; collaborate with sales teams on premium seating and private events; supervise marketing staff and manage performance.
Seniority
Director, supervisory leadership
