Product Marketing Manager
Core
Define product value propositions, develop market development plans, and drive sales execution for Insulation & Components in Turkey.
Role type
Product Marketing Manager (Sales & Market Development)
Builds
Market development plans, annual marketing plans, sales execution materials, and growth vectors for Insulation & Components.
Domain
Energy (Transformers/Insulation) + Product Marketing
Deliverable
product features | dashboards & analysis
Required skills
Market intelligence gathering, competitive analysis, value-based selling, strategic pricing, sales execution oversight, cross-functional collaboration, budget management, customer relationship management, technical specification influence.
Preferred skills
Master's in business management, quotation preparation, costing and pricing, capacity alignment with operations, supply chain knowledge.
Technologies
Sales Force.Com, MS Office
Responsibilities
Define product value propositions and positioning; Develop and maintain market development plans; Identify new growth vectors and opportunities; Collect and provide market intelligence and competitive analysis; Lead pre-sales activities and value-based selling initiatives; Oversee sales execution for assigned products by preparing materials and guiding sales teams.
Seniority
Senior, hands-on IC