Group Product Manager
Core
Implement marketing and sales strategies for complex, controversial, or strategically significant products/services to meet sales or market share targets.
Role type
Group Product Manager
Builds
Product/service launches, sales campaigns, and market entry strategies
Domain
Pharmaceuticals / Consumer Health
Deliverable
product features
Required skills
market research, product development oversight, pricing strategy, advertising campaign management, sales performance monitoring, competitor analysis, budget preparation, cross-functional liaison
Preferred skills
none stated
Technologies
none stated
Responsibilities
Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, monitor sales performance, analyze market trends and consumer behavior, generate new product ideas, liaise with production and R&D, prepare sales forecasts and budgets, adapt plans to improve sales performance, design sales collateral
Seniority
Group level