Global Marketing Director
Core
Define and execute global marketing strategy, drive enterprise demand, and position Keonn as a leader in the 'store intelligence' category.
Role type
Global Marketing Director (B2B Enterprise Technology)
Builds
Global marketing function, brand narrative, demand generation engine, partner co-marketing programs
Domain
Retail Technology / RFID / AI-driven store intelligence
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B marketing leadership, building marketing divisions, RFID solution marketing, complex hardware/software marketing, product marketing, demand generation, brand positioning, partner ecosystem management, technical concept translation, global team leadership
Preferred skills
Additional languages beyond English
Technologies
RFID, AI, Retail Automation
Responsibilities
Define global marketing strategy and messaging; Lead brand transformation to platform-based AI offering; Drive product marketing and ROI storytelling; Build partner co-marketing programs; Develop enterprise demand generation and ABM; Lead PR, thought leadership, and analyst relations; Enable Sales and Customer Success; Build and lead global marketing team
Seniority
Senior, hands-on IC with strategic scope