Director, Product Marketing & Commercialization
Core
Lead product marketing and commercialization for the Clinical Decision Support portfolio, including UpToDate, to drive market value, successful launches, and customer adoption.
Role type
Director, Product Marketing & Commercialization
Builds
Clinical Decision Support portfolio products and AI-enabled experiences
Domain
Healthcare / Clinical Decision Support / HealthTech
Deliverable
product features
Required skills
Product strategy, Go-to-market strategy, Product positioning, Market intelligence, Competitive intelligence, Product packaging, Commercial enablement, Team leadership, Cross-functional alignment
Preferred skills
AI product experience, Healthcare domain expertise, Strategic advisory
Technologies
None stated
Responsibilities
Define and execute product marketing and commercialization strategy; Own product positioning and messaging architecture; Lead go-to-market and launch strategy; Lead product packaging and offer strategy; Provide leadership for commercial enablement; Lead market and competitive intelligence.
Seniority
Director, strategic leadership & team building