Data Analyst
Core
Design and maintain dashboards, build reporting frameworks, and perform predictive analytics to forecast trends and optimize customer journeys for marketing, sales, and technology stakeholders.
Role type
Marketing Data Analyst
Builds
Dashboards, reporting frameworks, and predictive models for marketing performance and customer journey optimization.
Domain
Financial Technology / Marketing Analytics
Deliverable
dashboards & analysis
Required skills
SQL, Python, marketing analytics, customer journey analytics, campaign measurement, data analysis
Preferred skills
Power BI, Tableau, Databricks, Salesforce, Adobe, Google Analytics, predictive analytics, AI-driven insights
Technologies
Salesforce, Power BI, Tableau, Databricks, Adobe, Google Analytics
Responsibilities
Design and maintain dashboards tailored to strategic KPIs; Build reporting frameworks and support quarterly reviews; Perform predictive analytics to forecast trends and optimize customer journeys; Collaborate with stakeholders to translate analytical needs into business intelligence solutions; Support the integration of MarTech tools and data; Create foundational datasets for accurate reporting.
Seniority
Individual Contributor