Regional Manager, Marketing
Core
Leads and executes practice-area-specific marketing campaigns and programs to drive revenue growth by engaging clients and prospects through optimal messaging and channel strategies.
Role type
Regional Marketing Manager
Builds
High-impact marketing campaigns, sales collateral, content assets, and internal communications plans
Domain
Professional services marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Campaign strategy development, audience segmentation, competitor intelligence analysis, cross-functional collaboration, content production management, channel mix optimization, performance tracking, brand positioning
Preferred skills
Experience with professional services buying processes, ability to align marketing with sales cycles
Technologies
Pardot, Marketo, Eloqua, HubSpot, PowerBi, ClickUp, SmartSheet, Microsoft Office Suite
Responsibilities
Create end-to-end marketing campaigns maximizing lead generation; build marketing and sales collateral aligned with brand standards; analyze performance and segment audiences for targeted outbound programs; determine ideal channel mix including content marketing, paid media, email, and social; manage development and production of marketing content; build internal communications plans and sales support materials; ensure consistent strategic positioning across all assets
Seniority
Mid-Senior, hands-on IC
