Influencer & Community Manager
Core
Own end-to-end influencer partnerships, strategy, and execution to drive brand relevance and measurable impact across P&G's portfolio in Central Europe.
Role type
Influencer & Community Manager (Central Europe)
Builds
Creator-led moments, ongoing conversation, advocacy, and community engagement across TikTok, Instagram, YouTube, and Reddit.
Domain
Consumer Goods / Influencer Marketing / Social Media
Required skills
Influencer marketing strategy, end-to-end campaign management, creator vetting and onboarding, agency management, budget management, social listening, data analysis, compliance management, English proficiency
Preferred skills
Experience with Czech Republic creator landscape, consumer brands exposure, AI tools for insights
Technologies
TikTok, Instagram, YouTube, Reddit, internal tools, platform dashboards
Responsibilities
Lead locally relevant execution of influencer, KOL, and expert strategies; Identify, vet and onboard creators across tiers; Build and manage relationships with creators and agencies; Own campaign delivery end-to-end including briefing, content, rollout, and performance analysis; Engage with audiences to drive UGC and advocacy; Monitor sentiment and manage risks; Collaborate with Brand and Creative teams on social-first content strategies; Translate social listening insights into actionable recommendations.
Seniority
Mid-Senior, hands-on IC