Media Trader - Family Care
Core
Execute and optimize performance media campaigns to drive digital commerce growth for the Family Care organization.
Role type
Media Trader (Performance Marketing)
Builds
Retail media, eRetail search, paid social, programmatic, and affiliate campaigns
Domain
Retail Media / Digital Commerce
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Bid management, budget allocation, campaign pacing, KPI monitoring (ROAS, CPA, sales), A/B testing, data interpretation, Excel proficiency
Preferred skills
Digital commerce experience, retail media experience, paid search experience, Amazon eRetail platform experience
Technologies
Retail media platforms, eRetail search platforms, paid social platforms, programmatic platforms, affiliate ecosystems, Excel
Responsibilities
Activate and manage performance marketing campaigns across priority digital channels; Execute campaign setup, launches, and ongoing optimizations in-platform; Monitor KPIs and identify opportunities to improve outcomes; Execute testing plans including A/B tests and incremental experiments; Ensure adherence to media buying principles, governance, and stewardship standards
Seniority
Entry Level