Sr Product Manager
Core
Own a portfolio of Target Media data products end-to-end, translating technical capability into business outcomes for marketing measurement and attribution.
Role type
Senior Product Manager (Measurement & Analytics)
Builds
Data products, datasets, and pipelines enabling marketing measurement and attribution across Target Media.
Domain
Retail Media, AdTech, Marketing Measurement
Deliverable
production ML models | product features
Required skills
Marketing Measurement (Attribution, MTA, MMM), Data Engineering partnership, Medallion architecture (Bronze/Silver/Gold), Data governance, Data quality, Metric definitions, Semantic layers, Cloud platforms (GCP/BQ/PowerBI)
Preferred skills
Experience with Lakehouse, data mesh, or federated architectures
Responsibilities
Define business definitions and contracts for data products, shape schemas and contracts, prioritize technical backlog, build and scale attribution capabilities, ensure data governance and quality.
Seniority
Senior, hands-on IC