Sr Product Manager - Roundel
Core
Lead product strategy for cross-channel targeting and media intelligence to help advertisers make smarter media decisions across channels and campaign stages.
Role type
Sr Product Manager (Demand Intelligence)
Builds
Intelligent product experiences for cross-channel targeting, media intelligence, and actionable recommendations for advertisers.
Domain
Retail media, AdTech, data-driven advertising
Deliverable
product features
Required skills
Product strategy, cross-channel targeting, media intelligence, data signal translation, product roadmap planning, stakeholder alignment, product discovery, requirements definition, launch execution, prioritization based on business value and technical feasibility
Preferred skills
Retail media, AdTech, MarTech, recommendation systems, decisioning platforms, digital advertising concepts, experimentation, attribution, closed-loop learning
Technologies
AI/ML, data models, business rules
Responsibilities
Own product strategy and roadmap for cross-channel targeting and media intelligence; Build products to identify high-value targeting opportunities and next best actions; Translate complex data signals and model outputs into clear, actionable recommendations; Define how targeting insights support planning, optimization, and performance storytelling; Partner with Data Science, Engineering, Analytics, Sales, and Media Strategy teams to define, build, and scale intelligent product experiences; Prioritize product investments based on advertiser needs and measurable impact; Champion trust, explainability, and responsible use of data and AI in product experiences.
Seniority
Senior, hands-on IC
