Partner Marketing Specialist
Core
Own end-to-end marketing relationships with partners to drive incremental revenue for Best Buy Ads in the entertainment/gaming category.
Role type
Partner Marketing Specialist (Marketing Lead/Manager)
Builds
Full-funnel brand and sales building campaigns, product launches, and advertising plans for major tech brands.
Domain
Retail advertising / Entertainment & Gaming
Deliverable
Product features (campaigns/plans)
Required skills
Strategic planning, relationship building, business development, vendor management, campaign planning, pitch deck creation, digital media fluency (CPCs, ROAS), sales negotiation, data analysis
Preferred skills
Experience in retail or CPG environment
Technologies
Digital media platforms, analytics tools
Responsibilities
Serve as main marketing point of contact for partners, identify and pitch new campaign opportunities, develop campaign plans and pitch decks, build high-performance advertising plans, partner with insights teams to analyze campaign performance data.
Seniority
Mid-Senior (5+ years total, 3+ in retail/CPG)