Immunology Product Manager
Core
Develop and execute brand strategy, launch planning, and market access projects for immunology products by engaging KOLs/HCPs and collaborating with sales and medical affairs.
Role type
Senior Product Manager (Immunology)
Builds
Brand strategies, launch plans, promotional events, and market access programs for CSL Behring's immunology portfolio.
Domain
Pharmaceutical / Immunology / Market Access
Deliverable
product features
Required skills
Brand strategy development, launch planning, KOL/HCP engagement, market assessment, customer segmentation, value proposition design, pricing and reimbursement strategy, sales tool development, project management, data analysis
Preferred skills
Nephrology or Cardiorenal therapeutic area experience, self-pay or pre-reimbursement market development experience, MBA degree, Medical or Pharmacy background
Technologies
None stated
Responsibilities
Build professional relationships with KOLs/HCPs to gather market insights; Plan and develop multifaceted marketing action plans and promotional events; Lead commercial launch preparation including market assessment and positioning; Partner with Market Access to support pricing, reimbursement, and patient access strategies; Collaborate with sales teams to translate brand strategy into field execution; Support sales forecasting, market potential assessment, and budget planning; Implement marketing programs in compliance with global/local SOPs and regulations.
Seniority
Mid-Senior, hands-on IC
