Director, Global Marketing – Cenerimod
Core
Define and evolve global brand vision, positioning, and value proposition for Cenerimod, a specialty/immunology product, translating clinical data into compliant commercial narratives and driving pre-launch market development.
Role type
Director, Global Marketing (Pharmaceutical/Biotech)
Builds
Global brand plans, launch readiness strategies, payer value dossiers, and evidence-based communication tools for Cenerimod.
Domain
Healthcare / Pharmaceuticals / Immunology / Rare Diseases
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Global brand strategy, pre-launch market development, clinical data interpretation, market access and HEOR collaboration, budget management, cross-functional leadership, regulatory compliance, strategic planning, financial forecasting, vendor management
Preferred skills
Experience in autoimmune or rare diseases, advanced degree (MBA/MSc/PharmD), fluency in additional languages
Technologies
None explicitly stated
Responsibilities
Define global brand vision and value proposition; lead pre-launch activities including market shaping and disease awareness; translate Phase 3 clinical data into compliant brand narratives; partner with Market Access to define payer value stories; manage global marketing budget and resource allocation; ensure compliance with PhRMA/EFPIA codes and corporate policies
Seniority
Director, strategic leadership & cross-functional governance
