【Alexion Japan】Omnichannel Lead
Core
Lead strategy and execution for AI-enabled omnichannel engagement across the rare disease portfolio, integrating patient journey insights and data into unified customer ecosystems.
Role type
Senior strategy & program lead (omnichannel & digital transformation)
Builds
Unified omnichannel engagement ecosystem powered by AI-driven personalization, next best action recommendations, and marketing automation
Domain
Healthcare / Life Sciences / Rare Diseases
Required skills
Omnichannel strategy, AI/Gen-AI integration, Salesforce Life Sciences Cloud, CRM implementation, Marketing automation, Customer data platforms, Change management, Stakeholder leadership, Data segmentation, KPI framework design
Preferred skills
MBA, Rare disease domain expertise, Advanced degree
Technologies
Salesforce Life Sciences Cloud, Marketing Automation Platforms, AI/Gen-AI tools, Customer Data Platforms
Responsibilities
Co-develop unified omnichannel strategy aligned to patient journey; Lead HCP Portal integration and Pre-call Planning Assistant implementation; Oversee Marketing Automation Platform rollout; Develop Unified Customer Data & Profile Platform; Drive adoption of AI/Gen-AI and new ways of working; Integrate sales and real-world data for segmentation models; Quantify business value of omnichannel initiatives.
Seniority
Senior, hands-on IC with program leadership
