Associate Director, US HCP Peer-to-Peer Marketing, GMG & NMOSD, Rare Neurology
Core
Design, develop, and deliver best-in-class HCP peer-to-peer education experiences for generalized Myasthenia Gravis (gMG) and Neuromyelitis Optica Spectrum Disorder (NMOSD) indications.
Role type
Associate Director, HCP Peer-to-Peer Marketing
Builds
Annual and long-range peer-to-peer marketing strategies, speaker bureau programs, educational content, congress activations, and advisory boards.
Domain
Rare Neurology / Biopharma
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
HCP marketing strategy, speaker bureau management, Promotional Review Committee (PRC) navigation, project management, budget management, KPI definition, cross-functional collaboration
Preferred skills
Advanced Degree or MBA, Neurology/rare disease marketing, US commercial launch experience, Veeva PromoMats proficiency, analytical skills for investment optimization
Technologies
Veeva PromoMats
Responsibilities
Lead P2P strategy and execution; manage National Speaker Bureaus; develop and approve P2P content; plan congress activations and advisory boards; collaborate with KOLs and field sales; manage project timelines and budgets; measure program performance.
Seniority
Senior, hands-on IC
