Senior Marketing Manager, Media (Oncology | LVL)
Core
Execute integrated media plans and campaign coordination for Oncology and LVL portfolios across Digital, TV, Search, and Point of Care channels for HCP and DTC audiences.
Role type
Senior Marketing Manager, Media
Builds
Integrated media campaigns and performance reporting for pharmaceutical brands
Domain
Pharmaceutical marketing / Oncology
Required skills
Media planning, campaign execution, performance measurement, agency management, regulatory compliance, data analysis, project management
Preferred skills
Paid media experience, audience targeting, media ecosystem knowledge, cross-functional collaboration, process improvement
Technologies
Digital, Addressable, Video, TV, Search, Point of Care platforms
Responsibilities
Execute integrated media plans across multiple channels, coordinate campaign activation and trafficking, partner with agencies for launch and optimization, compile performance reports and insights, implement measurement frameworks, ensure regulatory compliance, support pilot programs, manage agency deliverables and timelines.
Seniority
Senior, hands-on IC