Associate Manager, Marketing - Vanity Fair
Core
Drive commercial revenue for Vanity Fair by ideating and building brand programs that align advertiser initiatives with the brand's ethos, working closely with editorial and cross-functional partners.
Role type
Associate Manager, Marketing
Builds
Brand programs, sponsorship opportunities for editorial events, and advertising partnerships across print, digital, video, and social platforms.
Domain
Media & Publishing (Fashion, Entertainment, Politics)
Deliverable
product features
Required skills
Brand marketing strategy, cross-functional collaboration, GTM articulation, event sponsorship development, stakeholder management, multi-platform campaign execution, operational workflow management, competitive landscape analysis, creative concept development.
Preferred skills
Knowledge of entertainment or fashion industries, passion for Hollywood/Film/TV/Fashion/Politics.
Technologies
Internal communications platforms, marketing trackers, content approval systems.
Responsibilities
Handle daily interactions with internal stakeholders to vet brand-led revenue requests; Identify creative opportunities by understanding audience and competitive landscape; Marry advertiser initiatives with creative concepts authentic to Vanity Fair's voice; Articulate the brand's GTM to educate global sales and marketing teams; Develop and package sponsorship opportunities for editorial tentpole events; Evangelize editorial programs internally and externally; Develop proactive opportunities to draw advertising partners across all platforms; Manage key operational and organizational workflows including scheduling and content approvals.
Seniority
Associate Manager, hands-on IC
