Category Development Manager, Vision Care
Core
Develop and execute customer and category strategies to drive growth and market share for Alcon's Vision Care brands across Pharmacy, Optometry, Ecommerce, and Grocery channels in ANZ.
Role type
Category Development Manager
Builds
Customer partnerships, category growth, and market share for Alcon's Vision Care brands
Domain
Healthcare / Vision Care / FMCG
Deliverable
product features
Required skills
Customer and category development, trade marketing, strategic planning, business analytics, market research management, planogram and shopper research, go-to-market strategy, negotiation, data analysis, presentation skills
Preferred skills
Experience in Pharmacy, Healthcare, OTC, FMCG, or Grocery; ability to influence decision makers across multiple levels
Technologies
MS Office Suite (PowerPoint, Excel), planogram platforms, shopper research platforms
Responsibilities
Drive trade and customer strategies for key customers and channels; own the customer planning process; lead annual price promotional strategy; cultivate category and shopper insights; manage market research suppliers, contracts, and budgets; execute 'perfect store' concepts and POS effectiveness; analyze channel and customer trends; secure funds for channel efforts; maximize Gross to Nett and trade spend investment.
Seniority
Mid-level, hands-on IC