Senior Manager, Research & Insights
Core
Lead the Research and Insights function for a leading Canadian insurer, overseeing B2C and B2B research efforts to shape customer understanding and business decisions.
Role type
Senior Manager, Research & Insights
Builds
Customer research programs, NPS initiatives, and strategic insights reports for business leaders.
Domain
Insurance (P&C) / Customer Research
Deliverable
dashboards & analysis
Required skills
B2C and B2B research leadership, qualitative and quantitative methodologies, NPS measurement, survey development and optimization, text analytics, stakeholder management, team leadership, budget management, PowerPoint presentation
Preferred skills
Canadian P&C insurance industry experience, B2B research experience, bilingualism (English/French), Qualtrics proficiency, brand tracking program experience
Technologies
Qualtrics, PowerPoint, Excel
Responsibilities
Lead complex cross-functional NPS and customer research initiatives; Provide expert guidance on research methodologies including AI-enabled techniques; Manage the full research lifecycle from design to reporting; Transform research findings into actionable insights for senior leadership; Lead and develop a team of 4–5 research professionals; Manage research vendor relationships and budget allocation.
Seniority
Senior Manager, hands-on leadership