Senior Marketing Communications Coordinator | College of Medicine
Core
Lead marketing and communications strategies, campaigns, and initiatives for the Elson S. Floyd College of Medicine, serving as project manager for major initiatives and guiding strategic storytelling across collateral, social media, and PR.
Role type
Senior Marketing Communications Coordinator
Builds
Marketing collateral, newsletters, website content, multimedia projects, advertising campaigns, and social media content
Domain
Higher Education / Healthcare
Deliverable
product features
Required skills
Marketing strategy, Public relations, Social media management, Market research, Budget management, CRM tools, Web/HTML, Email marketing, Google Analytics, Proofreading
Preferred skills
Higher education experience, Healthcare marketing experience, Advanced degree in marketing/PR/communications
Technologies
Microsoft Office Suite, Google Analytics, CRM tools, Web/HTML, Presentation software
Responsibilities
Lead marketing strategies and campaigns, Collaborate on annual marketing plans, Oversee development of marketing tools and analytics, Guide strategic storytelling across collateral, Lead social media strategy, Manage internal communications channels, Support public relations efforts, Coordinate market research, Manage outbound communications
Seniority
Senior, hands-on IC