Recruitment and Marketing Specialist (Marketing and Communications Office)
Core
Senior coordinator for recruitment and marketing initiatives for a graduate engineering school's master's, doctoral, and executive education programs.
Role type
Senior IC marketing and recruitment specialist
Builds
Recruitment events, marketing communications, and brand visibility for graduate programs
Domain
Higher Education / Engineering
Deliverable
product features
Required skills
Copywriting, Digital Communications, Project Coordination, Writing, Event Logistics, Content Creation, Vendor Management, Social Media Management, Email Campaigns, Analytics Tracking
Preferred skills
Marketing automation systems (SLATE), Canva, MailChimp, Constant Contact, Project management tools (JIRA, Asana)
Technologies
Microsoft Office Suite, SLATE, Canva, MailChimp, Constant Contact, JIRA, Asana
Responsibilities
Plan and coordinate conference participation and recruitment events; Write and produce printed and digital communications materials; Manage logistics for onsite recruitment events; Develop and manage social media accounts and email campaigns; Track ROI and programmatic analytics for recruitment initiatives.
Seniority
Mid-level, hands-on IC