Data & Tooling Innovation Media Lead
Core
Shape end-to-end media performance infrastructure for the Foods business by integrating platform best practices, AI-enabled activation, and data foundations to drive global scale business outcomes.
Role type
Senior IC media technology and data innovation lead
Builds
Media performance infrastructure, automation workflows, and scalable solutions for global markets
Domain
Digital media buying, ad tech, and data-driven marketing
Required skills
Media buying expertise, ad tech platform management, data analysis, automation workflow design, AI tool integration, stakeholder management
Preferred skills
Experience with Smartly, The Trade Desk, Innovid, DoubleVerify, agentic tools
Technologies
Smartly, The Trade Desk, Innovid, DoubleVerify, AI/ML tools
Responsibilities
Define and scale buying best practices across major media platforms; manage media spend and performance reporting; evolve the media technology stack; explore and scale agentic tools; partner with agencies to improve activation quality and efficiency.
Seniority
Senior, hands-on IC