Experimentation & Optimisation Coordinator - 12 Month Fixed term
Core
Design, implement, and monitor A/B testing and personalisation strategies to improve customer experience and conversion on George.com.
Role type
Experimentation & Optimisation Coordinator
Builds
Optimisation roadmaps, A/B test results, and personalisation strategies for an eCommerce site
Domain
Retail eCommerce
Required skills
A/B testing strategy, conversion rate optimisation (CRO), experimentation platforms (Monetate, Optimizely, Adobe Target, VWO), Google Analytics (GA4), customer experience platforms (Contentsquare), eCommerce KPIs
Preferred skills
Stakeholder management, data analysis, strategic planning
Technologies
Monetate, Optimizely, Adobe Target, VWO, Google Analytics (GA4), Contentsquare
Responsibilities
Develop and deliver A/B testing strategies and experimentation roadmaps; Identify optimisation opportunities using customer insight and analytics; Design, implement, and monitor experiments across the website; Analyse test results and provide recommendations; Manage and optimise product recommendation strategies; Partner with Product, UX, and Digital teams; Present findings to senior stakeholders
Seniority
Mid-level, hands-on IC