Conversion Manager - Financial Services
Core
Own conversion strategy, experimentation, and landing page optimization for Financial Services and Monetization funnels to drive sign-ups, demo bookings, and product adoption.
Role type
Conversion Manager (CRO)
Builds
Website pages, paid landing pages, and product journeys for B2B fintech SMEs and accounting firms
Domain
Fintech / B2B SaaS
Required skills
CRO strategy, A/B testing methodology, analytics and behavioral insights, roadmap management, project management, data analysis, hypothesis formulation
Preferred skills
B2B SaaS experience, fintech background, experience with Amplitude and Contentsquare
Technologies
Amplitude, Contentsquare, A/B testing platforms, analytics dashboards
Responsibilities
Define and execute conversion strategy for key journeys, build and run continuous A/B testing programs, manage the conversion roadmap, produce and optimize paid landing pages, define instrumentation and tracking plans, coordinate cross-functional delivery
Seniority
Mid-level, hands-on IC