Manager, Co-op & Brand Partner Marketing
Core
Own and grow a portfolio of strategic brand partnerships, serving as a trusted advisor to brand partners and a key commercial partner to internal teams.
Role type
Manager, Brand Partnerships & Co-op Marketing
Builds
Integrated marketing programs, account plans, and business cases driving partner investment and measurable results.
Domain
Luxury retail, brand partnerships, retail media
Required skills
Brand partnership management, account planning, investment negotiation, cross-functional stakeholder management, data-driven decision making, proposal development, omnichannel marketing strategy, performance measurement, commercial judgment, relationship building
Preferred skills
Luxury/fashion/beauty industry experience, retail media knowledge, media agency management, e-commerce analytics
Technologies
Digital media platforms, omnichannel marketing tools, analytics platforms
Responsibilities
Manage day-to-day relationships and seasonal planning for assigned brand partners; develop account plans and identify revenue opportunities across media and store experiences; present proposals and business cases connecting brand goals with commercial priorities; negotiate scope, investment, and deliverables with brand executives; lead cross-functional stakeholder management across Creative, CRM, Events, Digital, and Finance teams; track co-op revenue, partner investment, and fulfillment against portfolio goals; review campaign performance and recommend optimizations.
Seniority
Manager, hands-on IC with strategic advisory responsibilities