Brand Manager, Marketing (Base - Multiple Positions)
Core
Own profitable growth for a consumer brand or portfolio by turning consumer and performance insights into clear strategy, strong in-market execution, and tight cross-functional delivery.
Role type
Brand Manager
Builds
Consumer brands and portfolios
Domain
Consumer Goods / FMCG
Deliverable
product features
Required skills
Business acumen, P&L management, Forecasting, Cross-functional leadership, Data analysis, Strategic planning, Stakeholder management, Budget allocation
Preferred skills
Marketing/brand/product management experience
Technologies
None stated
Responsibilities
Own in-year performance and build 1-year / 3-year growth plans; Monitor business performance (share, volume, revenue, household penetration, repeat/buy rate) and drive actions; Own marketing budget and P&L levers; Lead cross-functional teams through commercialization, renovation/innovation, packaging, quality, and process improvements; Partner with Sales to develop customer programs and execute across channels; Influence stakeholders, set priorities, and drive multiple workstreams; Coach and develop junior team members.
Seniority
Mid-Senior, hands-on IC