Sr Marketing Generalist
Core
Driving the "Trail/Hike" category for the Columbia brand and supporting all marketing activities for the Mountain Hardwear brand.
Role type
Sr Marketing Generalist
Builds
Brand image as an outdoor specialist and sales expansion
Domain
Outdoor apparel retail
Deliverable
product features
Required skills
Advertising production, Public relations, Event management, Web content creation, In-store POP creation, Athlete management