Advocacy Marketing Manager
Core
Translate Access & Stewardship priorities into compelling campaigns, storytelling, and customer experiences to build awareness and inspire engagement with onX's work to protect outdoor recreational access.
Role type
Senior integrated marketing manager (advocacy/cause-based)
Builds
Integrated marketing plans, customer-facing campaigns, and storytelling assets for Access & Stewardship initiatives
Domain
Outdoor recreation technology + environmental advocacy
Deliverable
product features
Required skills
Integrated campaign development, cause-based marketing, storytelling, cross-functional leadership, performance measurement, AI tool usage
Preferred skills
Public lands policy knowledge, nonprofit/advocacy org experience, outdoor industry familiarity
Technologies
AI tools for marketing productivity
Responsibilities
Develop and lead integrated marketing plans from concept to measurement; translate complex program priorities into clear customer-facing campaigns; steward Access & Stewardship brand identity and messaging; write and edit content across web, in-app, and editorial channels; partner with Brand Creative and other functions to execute initiatives; track success measures and communicate insights to leadership
Seniority
Senior, hands-on IC