Regional Market Development Manager
Core
Drive end-to-end North American market development strategy and regional growth for real-time PCR, digital PCR, capillary electrophoresis, and high-throughput consumable platforms.
Role type
Regional Market Development Manager
Builds
Regional growth plans, business cases, and market strategies for genetic analysis portfolios
Domain
Life Sciences / Molecular Diagnostics / Genomics
Deliverable
product features
Required skills
Market strategy, business case development, cross-functional influence, ROI measurement, campaign management, budget oversight
Preferred skills
Laboratory experience, field application science, commercial sales background in genetic analysis technologies
Technologies
qPCR, dPCR, CE, NGS
Responsibilities
Own the North American market development strategy, translate technical insights to actionable growth priorities, construct data-driven business cases, shape global roadmaps, drive segment growth in biopharma and oncology, partner with sales leadership, measure regional initiative success, direct regional campaigns, manage regional budget
Seniority
Mid-Senior, strategic leadership