Digital Product Specialist, Customer Content
Core
Manage and evolve the enterprise Customer Content platform (Marketing Content DAM) to enable production and management of on-brand Customer Content at scale.
Role type
Senior Product Manager (Digital Product)
Builds
Enterprise-wide Customer Content platform and connected technologies
Domain
Marketing Technology / Digital Content Management
Deliverable
product features
Required skills
Product strategy, backlog prioritization, requirements definition, Lean Business Cases, WSJF value scoring, Jira Align, stakeholder management, UAT, KPI definition, process improvement, automation
Preferred skills
Adobe Experience Manager (AEM) as a Cloud Service, Workfront
Technologies
Jira Align, Jira, Azure DevOps, Adobe Experience Manager (AEM)
Responsibilities
Define and document comprehensive product requirements; Gather inputs to develop Lean Business Cases and inform WSJF value scoring; Coordinate across internal stakeholders to ensure alignment; Conduct user acceptance testing (UAT); Track and analyze key performance indicators (KPIs); Lead initiatives to improve processes and identify opportunities for automation
Seniority
Senior, hands-on IC