Senior Marketing Manager, Pharma/BioPharma
Core
Lead the development and execution of marketing strategies positioning chromatography and mass spectrometry capabilities as integrated solutions for critical biopharma workflows.
Role type
Senior Marketing Manager (Biopharma)
Builds
Integrated marketing strategies, customer-centric workflow positioning, value propositions, messaging, go-to-market strategies, and commercial content for biopharma customers.
Domain
Life Sciences / Biopharma / Analytical Instrumentation
Deliverable
product features
Required skills
Strategic marketing leadership, team leadership, scientific understanding, cross-functional collaboration, market and competitive intelligence analysis, content creation, global organization alignment, performance metric optimization.
Preferred skills
Advanced scientific degree, MBA, prior people leadership experience, experience in global matrixed organizations.
Technologies
Chromatography, Mass Spectrometry, Software, Consumables
Responsibilities
Develop and execute integrated marketing strategies for priority biopharma segments; Lead the development of customer-centric workflow positioning and go-to-market strategies; Manage and develop a high-performing team of marketers; Partner with product marketing teams to align strategies; Translate customer insights into actionable marketing programs; Guide the creation of high-impact marketing content and sales enablement tools; Collaborate with commercial and regional teams to activate strategies globally; Establish objectives and optimize marketing investments.
Seniority
Senior, hands-on IC with team leadership
