Sr. Manager, PCT License Market Development, China
Core
Lead strategic market development initiatives to accelerate BRAHMS Procalcitonin (PCT) growth in China through collaboration with License Partners, driving clinical adoption, market positioning, and reimbursement strategies.
Role type
Senior Manager, Market Development (IVD/Life Sciences)
Builds
Localized growth strategies for BRAHMS PCT in China, clinical adoption programs, and partner collaboration models
Domain
In Vitro Diagnostics (IVD), Life Sciences, Healthcare
Deliverable
product features
Required skills
Strategic market development, partnership and channel management, marketing strategy execution, clinical and scientific development, business planning and performance management, stakeholder engagement, project management
Preferred skills
Immunoassay experience, KOL network development, guideline adoption initiatives, evidence generation
Technologies
None stated
Responsibilities
Champion development and execution of China PCT growth acceleration strategy; Act as key contact for PCT License Partners in China; Develop and execute annual marketing plans targeting policymakers, hospital management, and clinicians; Lead initiatives for local KOL development and evidence generation; Support financial processes including forecasting and Annual Operating Plan (AOP)
Seniority
Senior, hands-on IC with strategic leadership
