Programmatic Trader Analyst
Core
Managing and optimizing digital programmatic ad campaigns to maximize ROI and performance for clients across connected TV, display, video, and audio channels.
Role type
Digital programmatic trader analyst
Builds
Optimized ad campaign performance and client ROI
Domain
Online advertising / AdTech / Programmatic buying
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic trading, campaign management, data analysis, bid strategy optimization, KPI monitoring, Excel, Power BI, API automation, problem-solving
Preferred skills
Video ad experience, API usage, career progression in AdTech
Technologies
PRISM, SDP, Excel, Power BI
Responsibilities
Monitor day-to-day programmatic buys across CTV, display, video, and audio channels; optimize bid strategies and delivery parameters; identify and resolve campaign setup and performance issues; analyze performance against KPIs to drive data-driven decisions; collaborate with ad ops counterparts to ensure smooth campaign delivery.
Seniority
Junior to Mid-level, hands-on IC
