Manager - Entertainment PRS, Tamil GEC
Core
Strategic management of revenue and pricing for Tamil General Entertainment Channels, acting as a bridge between programming and sales to maximize monetization.
Role type
Manager, Product & Revenue Strategy (Entertainment)
Builds
Revenue business plans, pricing strategies, sponsor packages, and trade marketing agendas for specific language clusters.
Domain
Media & Entertainment, Advertising Sales, Revenue Strategy
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic planning, Negotiation, Analytical thinking, Leadership, Influencing, Result orientation
Preferred skills
Business consulting, Strategy background
Technologies
N/A
Responsibilities
Create revenue business plans and pricing strategies for the channel portfolio; Drive channel pricing agenda and participate in deal negotiations; Build client-wise strategies and sponsor packages for impact shows; Develop insights into genre trends to customize pitches; Implement trade marketing agendas and define measurement processes; Engage with sales teams to design attractive packages and conduct roadshows; Liaise with programming teams to identify monetization opportunities.
Seniority
Manager, hands-on IC
