Manager - Entertainment PRS, Tamil GEC
Core
Manage revenue strategy and business planning for the Tamil General Entertainment Channel (GEC), acting as a key link between Programming/Content and Sales teams to maximize revenue through forecasting, pricing, and deal structuring.
Role type
Manager, Product & Revenue Strategy
Builds
Revenue business plans, pricing strategies, sponsor packages, and client-specific deal structures for the Tamil GEC.
Domain
Media & Entertainment, Advertising Sales, Revenue Strategy
Required skills
Strategic planning, Negotiation, Analytical thinking, Leadership, Business acumen, Influencing skills, Result orientation
Preferred skills
Business consulting background, Strategy background
Technologies
N/A
Responsibilities
Create revenue business plans and pricing strategies; drive channel pricing agenda and participate in deal negotiations; build client-wise strategies and sponsor packages; track performance vs. annual plan and revise forecasts; develop insights into genre behavior to create customized pitches; implement trade marketing agendas; define measurement processes for client alignment; engage with sales teams for revenue rationalization and roadshows; liaise with Programming teams to identify monetization opportunities; support ad sales with operational tasks like rate cards and proposals.
Seniority
Manager, hands-on IC with team management responsibilities