Senior Director - Marketing Communications, International Business
Core
Lead B2B marketing and communications strategy for JioStar's Enterprise business, building market narratives for platform capabilities, partnerships, and client impact to support global expansion.
Role type
Senior Director, B2B Marketing Communications
Builds
Integrated B2B marketing strategies, brand positioning, thought leadership content, PR campaigns, and client success stories for JioStar's enterprise platform.
Domain
Media & Entertainment Technology / B2B SaaS / Global Expansion
Deliverable
product features
Required skills
B2B marketing strategy, PR and media relations, thought leadership development, event and roadshow management, cross-functional collaboration, commercial storytelling, market analysis
Preferred skills
MBA in marketing or communications, experience in media/OTT/technology sectors, global/international communications leadership
Technologies
None stated
Responsibilities
Develop and execute integrated B2B marketing strategies; drive thought leadership initiatives across industry platforms; lead external communications including media engagement and partner announcements; create compelling client success stories; conceptualize and drive participation in industry events and roadshows; partner with sales teams to develop pitch narratives and marketing collateral; support new business launches and market expansion; track effectiveness of communication initiatives and refine strategies based on insights.
Seniority
Senior Director, strategic leadership & execution