Director, Marketing Technology Program Management & Enablement
Core
Director establishing program management and enablement practices to translate marketing technology, data, and analytics priorities into scalable capabilities that deliver measurable business value.
Role type
Director, Marketing Technology Program Management & Enablement
Builds
Marketing technology platforms, workflows, data products, reporting capabilities, and governance practices
Domain
Marketing Technology (MarTech), Data & Analytics
Required skills
Technology program management, cross-functional coordination, requirement translation, Agile/waterfall methodologies, stakeholder facilitation, change management, adoption enablement, data literacy activation
Preferred skills
Marketing automation, content management, digital activation, self-service data capabilities
Technologies
Marketing automation, content management, workflow, digital activation, reporting, data, analytics solutions
Responsibilities
Translate roadmap priorities into actionable program plans; operate intake and planning processes for MarTech requests; coordinate cross-functional delivery from planning to post-launch; design and deliver adoption experiences for new platforms and workflows; translate reports and dashboards into clear use cases for marketing teams; track adoption and value indicators to monitor progress
Seniority
Director, strategic leadership & execution