Brand Manager, SGC
Core
Own SGC's brand identity, voice, and presence across every customer touchpoint to support submission growth and customer confidence in the collectibles grading industry.
Role type
Brand Manager
Builds
Brand identity, voice, visual standards, and content for SGC's trading card grading services
Domain
Collectibles / Sports Cards / Grading & Authentication
Deliverable
product features
Required skills
Brand strategy, content calendar management, copywriting, team management, data analysis, community engagement, crisis communication
Preferred skills
Sports card/TCG industry experience, design tools, video editing, crisis management
Responsibilities
Define and protect brand voice and visual identity; Develop positioning highlighting heritage and value; Manage content calendar across social and email; Produce and commission content; Monitor community conversation and feedback; Manage a team of designers and marketing professionals; Lead public communication on operational updates; Write customer-facing copy; Partner with Customer Support; Build relationships with creators and media; Identify sponsorship opportunities; Track brand health and campaign performance.
Seniority
Mid-level, hands-on IC