Brand Marketing Manager
Core
Shape and strengthen Guardio's brand presence across consumers, talent, customers, and investors by building messaging frameworks, managing research, and leading distribution.
Role type
Brand Marketing Manager
Builds
Messaging frameworks, brand content, and organic social distribution
Domain
Consumer cybersecurity
Deliverable
product features
Required skills
Brand strategy, messaging hierarchy, vendor management, project management, brand research, social media strategy, PR coordination, AI tool usage, performance analytics
Preferred skills
Experience with AI image/video generation, experience managing external creative agencies, fluency in TikTok and LinkedIn
Technologies
AI tools (image/video generation, writing, workflow automation), social platforms (Instagram, TikTok, Facebook, LinkedIn, X/Twitter) (via careerplan.io/jobs/57-000-4F-E56-brand-marketing-manager-at-guardio)
Responsibilities
Build messaging hierarchy and narrative frameworks across audiences, source and manage external creative and research vendors, own project management for brand initiatives, lead brand research and testing, turn security insights into content, lead organic brand presence on social platforms, manage website content and blog output, collaborate with security and product teams, use AI tools to accelerate production, track performance and optimize brand strength