Global Brand Marketing Manager
Core
Own the operating layer of marketing for Starwood's global portfolio (1 Hotels, Treehouse, Baccarat), translating global brand strategy into actionable execution for property teams.
Role type
Senior IC Global Brand Marketing Manager
Builds
Global marketing campaigns, property toolkits, reporting dashboards, and operational processes for luxury hotel brands.
Domain
Luxury Hospitality / Brand Marketing
Deliverable
product features
Required skills
Integrated marketing campaign execution, project management, data reporting and dashboard creation, stakeholder coordination, process optimization, brand positioning management, calendar management, cross-functional collaboration
Preferred skills
Hospitality/luxury/multi-unit brand experience
Technologies
Marketing automation platforms, reporting tools, project management software
Responsibilities
Own recurring marketing reporting and dashboards; coordinate global marketing calendars and campaign timelines; develop and distribute marketing materials and guidelines for property teams; manage execution follow-through for programming and partnership initiatives; synthesize data into actionable insights for leadership; identify field needs and process gaps to improve efficiency.
Seniority
Mid-Senior, hands-on IC