Product Marketing Manager
Core
Shape go-to-market strategies, positioning, and messaging for a specific product domain (e.g., RCS or OTT) within Infobip's full-stack cloud communication platform.
Role type
Product Marketing Manager
Builds
Go-to-market strategies, positioning, messaging, and pipeline-building initiatives for AI-driven customer engagement solutions.
Domain
B2B Technology / Cloud Communications / Telecom
Deliverable
product features
Required skills
Go-to-market strategy, B2B marketing, sales enablement, customer engagement, technical product translation, market alignment, data-driven decision making
Preferred skills
Public speaking, industry event participation, CPaaS/telco/RCS/OTT ecosystem knowledge
Responsibilities
Own and drive product marketing activities for a dedicated product area; Build and execute go-to-market strategies; Translate technical product features into clear customer value propositions; Collaborate with Product, Sales, and Revenue teams; Engage directly with customers and partners to develop stories and gather insights; Act as an external-facing representative through events and public speaking.
