Head of Creator
Core
Lead and grow Zeno London's creator marketing capability, acting as a senior advisor to clients on creator strategies, platform changes, and emerging opportunities while driving commercial growth and thought leadership.
Role type
Senior IC Head of Creator Marketing
Builds
Integrated creator marketing programmes (earned, owned, paid) for consumer, corporate, technology, and healthcare brands
Domain
Digital communications / Creator economy
Deliverable
client delivery
Required skills
Creator marketing strategy, client advisory, team leadership, commercial growth, thought leadership, campaign planning, talent management, budget management, cross-functional collaboration
Preferred skills
AI adoption in creator workflows, industry event representation, network building with creators and platforms
Technologies
AI tools for creator discovery and content optimization
Responsibilities
Lead development of creator marketing strategies for a diverse client portfolio; Provide senior strategic counsel on creator landscape and platform developments; Oversee campaign planning from identification to activation and reporting; Lead, mentor, and develop creator specialists and digital team members; Act as an industry ambassador through speaking engagements and thought leadership; Identify and drive new business opportunities for creator services
Seniority
Senior, hands-on IC with strategic leadership