Executive Director & Head, Global ETF Marketing & Direct Partnerships
Core
Lead global marketing and partnership initiatives for Morgan Stanley ETFs across retail brokerage, direct investing, and fintech ecosystems to drive brand visibility, product adoption, and asset growth.
Role type
Executive Director & Head, Global ETF Marketing & Direct Partnerships
Builds
Global marketing strategies, strategic partnerships with retail brokers/fintechs, and commercial growth plans for ETF products
Domain
Asset Management / ETFs / Retail Distribution / Fintech
Deliverable
product features
Required skills
ETF distribution, asset management, wealth management, fintech partnerships, channel marketing, business development, strategic relationship management, executive communication, commercial orientation, analytical planning, project management
Preferred skills
Launching/scaling ETF products, direct investing trends, wealth technology, cross-functional partnership leadership
Technologies
N/A
Responsibilities
Develop and execute global ETF marketing strategy; Build strategic relationships with retail brokerage firms, self-directed platforms, robo-advisors, and fintech companies; Originate and negotiate strategic partnership opportunities; Partner with cross-functional teams to shape global ETF strategy; Establish KPIs and measurement frameworks for partnership effectiveness
Seniority
Executive, strategic leadership & mentorship
