Local Sales Manager, WEWS
Core
Lead a team of Account Executives to drive multi-platform advertising revenue for a local TV station across broadcast, OTT, digital, and social media channels.
Role type
Senior Local Sales Manager
Builds
Multi-platform advertising solutions for local businesses
Domain
Media & Broadcasting
Required skills
Team leadership, negotiation, strategic account management, broadcast inventory management, digital/video sales, sales forecasting, financial management, pricing strategy, competitor analysis, data interpretation
Preferred skills
Coaching and mentoring, informal leadership, conflict resolution, creative thinking, influencing and upselling, presentation skills, time management
Technologies
Microsoft Office, Google Office, virtual conferencing platforms
Responsibilities
Organize and manage the execution and performance of a team of local sales Account Executives; Negotiate ratings, rates and budgets; Develop new business utilizing all station platforms; Collaborate with the Director of Sales to train, develop and motivate the local sales team; Oversee accounts receivable and credit policies; Develop and implement pricing and packaging; Effectively forecast sales revenue and manage department expenses
Seniority
Senior, hands-on IC
