Senior Manager, Agency Segmentation Development, Incentives & Campaign
Core
Drive agency segmentation, incentive, recognition, and sales campaign strategies to strengthen agency engagement and sales momentum for producer segments.
Role type
Senior Manager, Channel Management
Builds
Agency engagement strategies, incentive programs, and sales campaigns
Domain
Insurance / Financial Services
Required skills
Agency segmentation, incentive program design, sales campaign strategy, stakeholder management, project leadership, cross-functional collaboration, vendor management, team coaching
Preferred skills
Insurance industry experience, life insurance agency distribution knowledge, people management, complex initiative leadership
Technologies
N/A
Responsibilities
Formulate targeted strategies and incentive mechanics for different producer segments; manage campaigns from concept to post-campaign review; engage stakeholders and coach team members to strengthen productivity
Seniority
Senior, hands-on IC with team leadership