Product Marketing Specialist
Core
Implement product marketing strategies and support sales organizations to drive sales and services for assigned products in the industrial automation and power grid domain.
Role type
Product Marketing Specialist
Builds
Product value propositions, positioning, and annual marketing plans for industrial products
Domain
Industrial automation and power grid
Deliverable
product features
Required skills
Product strategy implementation, sales support, product knowledge training, budget management, business planning, portfolio optimization, technical promotion
Responsibilities
Implement product marketing strategy in assigned areas, achieve product marketing targets and budgets, drive continuous improvement in orders, execute annual marketing plan, develop business plans and new products, understand customer needs and drive portfolio optimization