Sr. Product Manager, Local Listings & Reputation Management
Core
Define and execute strategy for local discovery and reputation platforms to improve visibility, customer engagement, and revenue for home and business service brands.
Role type
Senior Product Manager (Local Listings & Reputation Management)
Builds
Local listing presence and reputation management programs across major discovery platforms
Domain
Home services, local SEO, reputation management
Deliverable
product features
Required skills
Local SEO, Google Business Profile optimization, review management, multi-location strategy, team leadership, data analytics, vendor management
Preferred skills
MBA, experience scaling operations across multiple brands
Technologies
Google Business Profile Insights, Google Analytics, reputation management platforms
Responsibilities
Define enterprise standards and manage budgets for local visibility strategy; Optimize presence across GBP, Yelp, Meta, and Apple Maps; Lead scalable reputation management and review analytics; Drive performance reporting and data pipeline integration; Leverage AI and automation to scale the program
Seniority
Senior, hands-on IC with leadership responsibilities