Senior Digital Media Advisor
Core
Strategic leader shaping and advancing digital strategy across web and mobile platforms to enhance customer experience and drive growth in a healthcare insurance environment.
Role type
Senior Digital Media Advisor (Strategic Product Leader)
Builds
Scalable digital solutions and omnichannel experiences for enterprise initiatives
Domain
Healthcare Insurance / Digital Strategy
Deliverable
product features
Required skills
Digital strategy definition, omnichannel experience design, user-centered design, data-driven optimization, cross-functional partnership, stakeholder management, market and competitive analysis, lifecycle development, regulatory compliance navigation
Preferred skills
Business strategy, product management, complex cross-functional initiative leadership, data-driven experimentation, bilingual Spanish
Technologies
Web platforms, mobile platforms, social platforms, data analytics tools
Responsibilities
Define and lead omnichannel digital strategy aligned with enterprise goals; Drive experience-led solutions across web, mobile, and social platforms; Collaborate with Product Owners, Product Managers, Engineering, and IT to deliver scalable digital capabilities; Advise stakeholders on digital audience segmentation and lifecycle development; Monitor competitive landscape and digital trends to inform strategy and roadmap decisions
Seniority
Senior, hands-on IC with strategic leadership
