Website Assistant Manager
Core
Leading content strategy and website optimization for the Mexican market to support local business objectives and vehicle launches.
Role type
Senior digital product/content manager (automotive)
Builds
Consumer-facing website experiences, vehicle configurators, and inventory platforms
Domain
Automotive / Digital Marketing
Deliverable
product features
Required skills
Content strategy, SEO, UX design, A/B testing, analytics interpretation, project management, cross-functional collaboration
Preferred skills
Automotive industry experience, innovation in digital spaces
Technologies
SEO tools, analytics platforms, A/B testing frameworks
Responsibilities
Define and execute local website strategy, manage content and asset development for vehicle launches, implement SEO best practices, coordinate with product and agencies, conduct usability studies and competitive audits, analyze metrics to drive conversion improvements
Seniority
Senior, hands-on IC