Sr. Manager, Optimizations - HCP Products & Experiences
Core
Managing and optimizing Pfizer's HCP-focused web properties (primarily PfizerPro) to deliver the best clinician experience through data-informed decisions and continuous performance improvement.
Role type
Sr. Manager, Optimization & Experimentation
Builds
Optimized HCP digital assets and experimentation roadmaps
Domain
Healthcare (HCP) / Digital Experience Optimization
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Website optimization strategy, A/B and multivariate testing, conversion-rate optimization, web analytics interpretation, data-driven decision making, dynamic website management, UX/UI principles, AI-enabled design tools, project management, stakeholder alignment
Preferred skills
Regulated digital experience optimization, MLR review familiarity, disruptive product launch experience, AI-driven experimentation acceleration, diverse leadership and coaching capabilities
Technologies
Adobe Target, Adobe Analytics, Optimizely, VWO, Claude Design, Figma Make
Responsibilities
Develop and execute comprehensive optimization strategy for HCP web properties, lead structured experimentation roadmap, partner with analytics teams for data foundation, provide insights to shape product roadmap, collaborate with UX to validate design changes, adopt AI-enabled optimization tools, maintain stakeholder relationships
Seniority
Senior, hands-on IC with leadership responsibilities